Kickstart Your Growth with the HUL Franchise in 2025
Empower Growth with HUL
Application Form 2025
Top-Selling HUL Product Categories
Discover high-demand product lines you can offer through the HUL franchise model — trusted by millions and proven to drive consistent sales and profitability.
Personal Care Essentials
Offer popular daily-use products like Dove, Lifebuoy, Lux, Sunsilk, and more — trusted by millions across India. These essentials ensure high customer demand and strong repeat sales.
Estimated Profit Margin: 15% – 20%
Home Care Products
Distribute everyday household essentials from trusted brands like Surf Excel, Vim, and Domex. These fast-moving products enjoy consistent demand across all markets.
Estimated Profit Margin: 10% – 15%
Beauty & Grooming
Tap into high-margin sales with leading brands like Lakmé, Pond’s, Axe, and Glow & Lovely. Especially popular during festive seasons and special occasions.
Estimated Profit Margin: 18% – 22%
Packaged Foods & Beverages
Offer trusted household names like Red Label, Knorr, Horlicks, and Kissan. These everyday essentials have high consumption rates and steady volume sales.
Estimated Profit Margin: 8% – 12%
Baby & Health Care
Grow your reach with reliable and fast-expanding brands like Baby Dove, Vaseline, and Pureit. A category with rising demand among health-conscious families.
Estimated Profit Margin: 10% – 15%
Premium Range
Stock premium, high-margin products like Tresemmé and Love Beauty & Planet — perfect for metro and Tier 1 markets where quality and brand value matter most.
Estimated Profit Margin: 20% – 25%
We are industry leaders
Hindustan Unilever Limited (HUL) is India’s foremost FMCG company, dedicated to enriching lives through a diverse portfolio of trusted and innovative brands. With a presence in millions of Indian homes, HUL delivers high-quality solutions that meet everyday needs across personal care, home care, food, and beverages — all while advancing sustainability and social responsibility.
- Worry-free services
- Trusted & experienced
- Quality work
- Service guarantee


Our Strengths
🌐 Diverse Brand Portfolio
Home to 45+ iconic brands including Dove, Surf Excel, Lifebuoy, and Kwality Wall’s — trusted by households across India.
🌱 Sustainability at the Core
Committed to eco-friendly manufacturing, sustainable sourcing, and reducing our environmental footprint across all operations.
🚚 Unmatched Distribution Reach
A robust network of 6 million+ retailers ensures our products are accessible in every part of the country.
Franchise Details
Explore everything you need to know about starting a successful HUL franchise and the exclusive benefits it offers.

How it works
📍 Area & Space Requirement
To set up a HUL franchise outlet, the recommended space is between 250–500 sq. ft., depending on the product range and market size.
Preferred in prime commercial or high-footfall areas
Should include adequate storage and display space
Must be easily accessible to customers
💰 Investment Overview
The initial investment typically ranges from ₹5 lakh to ₹15 lakh, based on the selected franchise model.
This includes:
Store setup
Initial inventory
Staff training
Basic marketing support
Business consultation
✅ Eligibility Criteria
Ideal franchise partners should have:
Basic understanding of retail or FMCG operations
Financial stability to make the required investment
Strong local market knowledge
Customer service orientation
📄 Documents Required
Applicants are required to submit the following documents:
Identity Proof (Aadhaar, PAN Card)
Address Proof (Utility Bill, Rent Agreement)
Business Registration (if applicable)
Recent Bank Statements or Financial Documents
📊 Profit Margins
HUL franchisees can expect attractive returns with average profit margins ranging between 10% to 18%, depending on product mix and sales performance.
Benefits include:
Exclusive access to high-demand products
Regular incentive schemes
Reliable product supply
Ongoing marketing and operational support
Franchise Investment Plans
Choose from three well-structured franchise options designed to suit your business goals and investment level
🟢 Starter Plan – ₹5 Lakh (One-Time)
250–300 sq. ft. outlet setup
Basic HUL product inventory
Introductory staff training
Digital marketing support
Access to business growth consultant
🔵 Standard Plan – ₹10 Lakh (One-Time)
400–500 sq. ft. outlet setup
Stock of premium HUL products (Home & Personal Care)
Full training and operational manuals
Local advertising and marketing setup
Dedicated business consultant
🟣 Premium Plan – ₹15 Lakh (One-Time)
600+ sq. ft. exclusive HUL outlet
Full access to entire HUL product portfolio
End-to-end operational training
360° marketing, advertising & branding support
Assigned HUL growth manager